I saw an interesting video from Fr. Robert Barron about how Evangelizing through beauty is the most effective way.
According to Fr. Barron, the problem about Truth is that our society believes it is relative, and on goodness, that no one likes being told they are wrong. However I think the problem goes deeper. I listened to another speech by Peter Kreeft on the “Good, true and beautiful”. Which according to Dr. Kreeft, the Heart is most receptive to beauty than the head. Which has lead me to think that the matter is that we are not evangelizing to the heart, only to head knowledge. Considering how the head seems to have a pretty straight forward answer to the true, good and beautiful. As I understand, everyone believes in verifiable facts, most people believe in morals, but beauty is in general seen as mentally subjective. My best explanation is that with Goodness and Truth, we have a tendency to look at them with the intellect, and Good is just moralism, and truth is just facts. Which ends up falling into self righteousness and dogmatism. But Beauty goes right to the heart, along with truth and goodness. Where actual truth and goodness are something understandable only through the heart, and not the mind. Where the mind only applies heart knowledge which it can define.
Now even in the bible, there is much more use of beauty to make points, like how much of Genesis, Exodus, the Historical books, the Gospels and Acts use mostly story to teach. And how the Wisdom books, Prophets, Epistles and Revelation use poety to teach truth and goodnesss without getting into boring metaphysics or preachy moralism. Since that speaks better to the true self, where metaphysics and ethics only speaks to the head.
This reminds me of what St. Francis of Assissi said about preaching at all times, and use words if necessary.